“Starbucks Instant”? File Under “Really Bad Idea”

You can also file this under “Stupid”, “Jumped the Shark”, “Dumb” and probably a few others.

Starbucks instant coffee to be revealed next week

http://www.walletpop.com/blog/2009/02/13/starbucks-instant-coffee-to-be-revealed-next-week/

I thought Starbucks was all about the experience and building friendships? Maybe they took their mission statement the wrong way.

2 Responses to ““Starbucks Instant”? File Under “Really Bad Idea””

1. Dave Rigotti on February 13th, 2009:

   Maybe I’m misinterpreting the headline, but doesn’t Starbucks already sell instant coffee? There are 1lb bags available at stores in the area now.

2. Jon on February 13th, 2009:

   starbux is all about profit. They found some lamebrain demographic in fairly large numbers out in the general population that would actually buy the instant Starbucks. I prefer the $2 Americano with 1/2 for cream thank you.