In yet another example of a new packaging design trend that turns “Branding” into “Blanding”, Sierra Mist has changed their logo and bottle design. As with other packaging redesigns I have seen recently, there is nothing “New and Improved” about the drink, no special promotion, no advertising campaign or any other reason I can see […]

The title of this book intrigued me – who wouldn’t be attracted to the idea of making millions using Google? If you have no experience in internet marketing and just learning concepts like affiliate marketing, search marketing, pay-per-click advertising, or AdSense this book does an OK job explaining those concepts. It even offers step-by-step instructions […]