This week I was interviewed by Karen Marchione for Compete’s weekly Financial Services Advisor Newsletter. The theme of “Trust” dovetails with the presentation I gave yesterday at JFAM:Live! to over 100 financial services marketers – in today’s environment your internet marketing and web site need to convey trust, ease and security more than ever before. […]

Starting tomorrow, 9/11 of all days, I’ll be on the road and hoping to see lots old and new friends. Tomorrow I am speaking at the JFAM:Live! Fall 2008 Symposium at the Bloomberg Building in NYC. JFAM is a catchy acronym for the Journal of Financial Advertising and Marketing, run by Bill and Samantha Wreaks. […]

One of my favorite tools is the free toolbar from Compete which measures web site traffic, rankings, keywords driving traffic, competitive positioning and more. It gives me a quick snapshot of every site I browse, and when I want to dig deeper I can get access to some very revealing competitive insight quickly. Compete is […]

First, I want to let you know how I really feel about this book right upfront so that there is no ambiguity or vagueness. I love this book. You must read it, and re-read it with a highlighter. It is a game changer. And, it is not for everybody. I got this book when it […]

If you are a fan of investing in real estate, you may remember the author Robert G. Allen. He is the author of “Nothing Down” which later became a huge best seller in 80’s and ultimately a Nightingale/Conant audio tape series. Mr. Allen became famous for putting out this challenge: ”Send me to any city. […]

The title of this book intrigued me – who wouldn’t be attracted to the idea of making millions using Google? If you have no experience in internet marketing and just learning concepts like affiliate marketing, search marketing, pay-per-click advertising, or AdSense this book does an OK job explaining those concepts. It even offers step-by-step instructions […]

You’ve got to love a book about direct marketing that has a big yellow starburst on the cover! And a big blue arrow telling you what’s inside! But wait…there’s more! 2,239 more fantastic ideas and thought starters to be exact! I was given this book back around 2001 and have loved it ever since. I […]